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The congressional black caucus use of social media for social justice issues

Maintain CBCF style and brand identity guidelines.

  • Write news releases, media advisories, opinion editorials, letters to the editor, emails pitches and other communication products for media consumption;
  • Candidates must have strong organizational and interpersonal skills, including perfect grammar and composition rules required for creating, editing and proofreading materials;
  • Prepare communications with an emphasis on quality, brand alignment and messaging consistency;
  • This position also requires the ability to represent CBCF by dealing tactfully and efficiently with stakeholders, vendors and other employees.

Prepare communications with an emphasis on quality, brand alignment and messaging consistency. Deliver writing and editorial skills consistent with tonal and style guidelines for CBCF. Monitor public attitudes, flagging possible consequences of prospective decision, anticipating budding crises before they materialize, developing strong messages, and managing issues as they arise.

Communications, Writing and Collateral Production Write news releases, media advisories, opinion editorials, letters to the editor, emails pitches and other communication products for media consumption. Develop and implement a plan for social media and digital communications messaging. Edit, revise and proofread new and existing materials to ensure accuracy of information, spelling and grammar.

Write attractive and engaging copy with clear calls to action which supports the deliverables of integrated marketing plans. Produce messaging for media packets, brochures, PowerPoint presentations, and website content. Implement media and manage content requirements. Write news releases, media advisories, opinion editorials, letters to the editor, emails pitches and other communication products for media consumption. Compose backgrounders, talking points, success stories, fact sheets, beefing memos and other documents in preparation for media interviews and promotional opportunities.

Cultivate strategic relationships with media reporters, journalists, producers and editors. Assist in planning and orchestrating press briefings, conferences and media interviews. Promotions and Publicity Develop and implement a seamless, public relations program that produces measurable and sustainable results for CBCF. Promote CBCF to the media and stakeholder audiences to enhance brand awareness, brand identity and public perception. Conduct and synthesize research to inform digital marketing campaign strategy, including micro segmentation of email lists and social media communities, i.

Research and Reporting Report on the success of traditional and social media outreach and provide analysis at the campaign level. Thought Leadership Assist in positioning CBCF experts and principals in the news, ensuring a prominent voice in national conversations and high visibility on public policy issues of importance to CBCF.

IN THE NEWS

Maintain an editorial calendar of potential media opportunities. Cultivate online conversations, events and communities using innovative, digital communications strategies, including website, social media, mobile, and multi-media. Create multi-channel social media plans for key programs, events and initiatives.

  • Maintain the CBCF style and brand identity guidelines;
  • Assist in planning and orchestrating press briefings, conferences and media interviews;
  • Compile, synthesize and report on email campaign analytics, including deliverability, opens, opt-outs, subject line testing and click-thru rates; use results to drive future email campaign efforts;
  • Represent CBCF on important committees and task forces internal and external.

Collaborate with MarCom and Resource Development teams to create and execute email campaigns. Optimize email campaigns for increased engagement.

  • Incumbent must communicate with stakeholders on a national and local level to positively influence the effectiveness of CBCF in achieving its objectives;
  • Cultivate strategic relationships with media reporters, journalists, producers and editors;
  • Write news releases, media advisories, opinion editorials, letters to the editor, emails pitches and other communication products for media consumption;
  • Compile, synthesize and report on email campaign analytics, including deliverability, opens, opt-outs, subject line testing and click-thru rates; use results to drive future email campaign efforts.

Develop and implement a stakeholder lifecycle email strategy, including acquisition, conversion, development, loyalty, and retention. Compile, synthesize and report on email campaign analytics, including deliverability, opens, opt-outs, subject line testing and click-thru rates; use results to drive future email campaign efforts. Collaborate with marketing and communications team to ensure a streamlined and consistent branding across all marketing emails.

Additional Functions Communicate effectively and professionally in all forms of communication with internal and external stakeholders. Maintain the CBCF style and brand identity guidelines. Represent CBCF on important committees and task forces internal and external. Effectively collaborate with staff and consultants in connection with large scale events and projects.

Congressional Black Caucus Foundation, Incorporated Announces 44th Annual Legislative Conference

Manage and balance administrative responsibilities with capacity to deliver against organization goals and objectives. Complete all responsibilities, duties and other projects as assigned. Incumbent must communicate with stakeholders on a national and local level to positively influence the effectiveness of CBCF in achieving its objectives.

The Public Relations Specialist must follow and adhere to federal, state and local ethics laws, as well as CBCF policies governing conduct. Candidate must have experience in successfully managing the varied functions associated with press operations in a nonprofit, agency or corporate setting. Knowledge of public policy and political environment is helpful.

Computer and Technical Proficiencies: Proficient skills in Microsoft Office applications Word, Excel, and PowerPoint email marketing applications, such as Constant Contact and strong social media management skills are required. Experience with website content management systems, Vocus media database and online newsrooms, Hootsuite, SumAll, and Google Analytics are a plus.

This position requires exceptional writing, editing, media relations, research and interpersonal skills. Candidates must have strong organizational and interpersonal skills, including perfect grammar and composition rules required for creating, editing and proofreading materials.

He or she must also possess excellent project management skills with the ability to manage multi-phased projects with precision and flexibility. This position also requires the ability to represent CBCF by dealing tactfully and efficiently with stakeholders, vendors and other employees. The Public Relations Specialist must also possess requisite skills and abilities to communicate Communications and Marketing Department deliverables to a variety of constituents and stakeholders across a variety of mediums internal and external.

The candidate must be able to work in a fast paced environment with demanding deadline schedules, long hours and on some weekends during peak times.

Contact Info

The candidate must work well under pressure, exercising tact and diplomacy and managing simultaneous priorities. Effective communication of Communications and Marketing Department deliverables to a variety of constituents and stakeholders across a variety of mediums internal and external.

Public Relations Specialist

Strong familiarity with the federal legislative process and political environment. Ability to effectively negotiate contracts and proposals, with consultants and vendors, for the maximum benefit of the CBCF.

Proven project management skills and experience in designing, managing and delivering high quality projects on time. Superb oral and written communication and presentation skills in a range of formats, to include briefings, reports, media, articles and blogs.

No phone calls accepted.