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The life of wolfgang puck one of the top chefs of today

The Rise of the Celebrity Chefpreneur Chris Latham Contributor They went from the kitchen to the boardroom by cooking up multimedia empires.

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Throughout history, culinary wizardry has always been about preparing delicious meals that stimulate the senses and honor the cultures from which they originated. Long before the internet or even television, the best chefs made names for themselves by cooking at highly coveted restaurants. Some became quite wealthy, but they were not exactly big business.

Just look at the numbers. Food Network currently has almost 5 million followers on Twitter and more than 23 million likes on Facebook. Chefpreneurs tend to be more innovative for their audience. In 2016, the top 10 new cookbooks sold more than 1.

Wolfgang Puck

The city of Las Vegas alone is home to at least 40 celebrity chef restaurants. Arguably the earliest chefpreneur on record was the first-century Roman, Marcus Gavius Apicius, who wrote a popular cookbook. But if there is a founder of the modern-day trend, it has to be Julia Child.

Born in 1912 in Pasadena, Calif. Thanks to her trailblazing success, dozens of diverse celebrity chefpreneurs are now showing America — and the world — their unique recipes for mixing creative passion and business acumen.

Wolfgang Puck

These days, the public persona is a more crucial ingredient than ever. Television and the internet offer viewers nearly limitless choices about the types of cooking shows they can watch. Whereas in the past, instructional programs were the norm, nowadays those are more common on YouTube than primetime television.

  • His first job was at the restaurant La Tour in Indianapolis, where he worked from 1973 to 1975;
  • These days, the public persona is a more crucial ingredient than ever;
  • She has published 10 books with over 10 million copies in print.

Food-oriented talk shows with an assortment of other celebrity guests have become quite popular. Then there are the elimination challenges, where gourmet gladiators cook for the win. To be sure, other chefpreneurs have launched business empires by focusing less on television and more on restaurants.

The Rise of the Celebrity Chefpreneur

For them, cooking is capitalism. For instance Wolfgang Puck Worldwide, named after its chef-to-the-stars founder, is a privately held company whose label appears on casual dining franchises, cooking utensils, packaged foods, books and more.

Of course, Puck himself has appeared countless times as a guest on top-rated talk shows. A man who started out by deciding how to prepare a meal now decides how to run a global organization. One trait these pioneers share is the ability to see the big picture while wearing all their different hats.

Behind the scenes at

The Emeril Store, located in New Orleans and online, also offers an apparel line of chef coats, T-shirts, footwear and baseball caps.

Bethenny Frankel Transitioned from a natural food chef into a reality TV star and talk show host.

  • In spite of getting a college degree in Political Science, he discovered the love for food;
  • He was named as the 1st celebrity chef.

Frankel maintains name rights to SkinnyGirl, expanding it into deli meats, protein bars and shakes, popcorn, diet books and more. The best-selling author also has a Bethenny brand of products include shirts, coffee mugs and accessories. She has published 10 books with over 10 million copies in print.