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The benefits of linkedin in the recruitment process

And social media is where people hang out online to express ideas and interact with each other.

Con: passives not interested

According to GlobalWebIndex, the average internet user has more than 5 social media accounts. Sites like LinkedIn, Facebook, Twitter and a handful of others offer recruiters a tremendous opportunity to connect with candidates — many of whom would never be found through traditional sources.

Most companies use social media to recruit candidates but not all are doing it successfully.

  1. For example, devjobs or NYChiring can help you reach the right candidates on Twitter. Social media is the best way to find and connect with passive candidates.
  2. Reach the elusive passive candidate.
  3. For example, developers are sharing knowledge on GitHub and StackOverflow.
  4. Social media recruiting goes beyond posting open roles from company accounts.
  5. For example, you can search by location, current and past company, years of experience, and a number of other factors that help you zero-in on candidates who check all the boxes. You can determine if a potential candidate has a bad attitude by seeing what they share online.

How to recruit on social media Every company should develop its own unique social media recruiting strategy. Here are a few basic ideas your company can use to get started: Participate in the right conversations. The key to recruiting on social media is to cut through the noise and find the right people. Being active in LinkedIn groups and using hashtags are great ways to get your job openings in front of candidates you want to apply.

For example, devjobs or NYChiring can help you reach the right candidates on Twitter. Take a soft approach and promote your culture.

LinkedIn: pros and cons

Social media recruiting goes beyond posting open roles from company accounts. You should also share content that shows your company is a great place to work so you can organically attract candidates. People love talking about companies with unique cultures so this type of content often gets a lot of shares.

Sure, everyone and their parents are on Facebook, LinkedIn and Twitter these days. But you can find specific candidates by perusing niche networks and forums. For example, developers are sharing knowledge on GitHub and StackOverflow. Marketers are bouncing ideas off each other on Moz and Warrior Forum. And your next great leader may have just provided a thought-provoking answer on Quora. You likely have some social media power users in your workplace.

How to Use Social Media to Recruit and Hire

Encourage your entire staff to share openings and, in general, be an evangelist for your brand on social media. Some companies have strict social media rules but allowing your employees to talk about their work experiences in a responsible manner can pique the curiosity of a potential candidate.

  1. Help your recruiters grow a social media presence.
  2. LinkedIn recruiting tips Out of all the social media networks, LinkedIn is of course the best one for recruiting. Experienced and talented people hear from a lot of recruiters on LinkedIn.
  3. Many people use social media to make it known they love their career. Most companies use social media to recruit candidates but not all are doing it successfully.
  4. Reach out with a personal touch.
  5. Fully complete your brand page. How to recruit on social media Every company should develop its own unique social media recruiting strategy.

Help your recruiters grow a social media presence. Corporate accounts can only accomplish so much. Individual recruiters can make person-to-person connections with candidates but should first know social media best practices and use their accounts on a regular basis.

LinkedIn recruiting tips Out of all the social media networks, LinkedIn is of course the best one for recruiting. Here are a few tips for getting started at LinkedIn recruiting. Fully complete your brand page. A completed company page shows up in LinkedIn search results and gives you the opportunity to showcase your company culture.

Job searchers will find the page, see your openings and learn everything they need to know about your organization. Use filters to find the right candidates. For example, you can search by location, current and past company, years of experience, and a number of other factors that help you zero-in on candidates who check all the boxes.

  • Make it an extension of your broader recruiting and social media strategies so your entire company continues to operate like a well-oiled machine;
  • According to GlobalWebIndex, the average internet user has more than 5 social media accounts;
  • A quick search reveals that most hospitals aren't using this feature, but some early adopters are taking advantage of LinkedIn's Careers tab to help market themselves to physicians, providers, and other job seekers;
  • You can find candidates who are skilled and will also be a good fit for your workplace.

Reach out with a personal touch. Experienced and talented people hear from a lot of recruiters on LinkedIn.

Pro: reach passive candidates

Instead mention what about the candidate caught your attention and makes you think they would be a good fit for your company. The benefits of social media recruiting The idea businesses can recruit and hire using social media is no longer a gimmick.

  • Now the digital resume site is becoming the go-to destination for jobseekers;
  • LinkedIn recruiting tips Out of all the social media networks, LinkedIn is of course the best one for recruiting;
  • See talent and passion firsthand.

Here are some benefits of using social media in your recruiting efforts: Reach the elusive passive candidate. Social media is the best way to find and connect with passive candidates.

LinkedIn is essentially a directory of professionals organized by industry, company, job title and a number of other categories.

  • There, employers can share information geared directly at jobseekers, upload a header graphic, post open positions, link to other relevant pages on their website, and even host videos;
  • Here are three ways savvy hospitals and health systems are using LinkedIn for recruitment;
  • And social media is where people hang out online to express ideas and interact with each other;
  • Marketers are bouncing ideas off each other on Moz and Warrior Forum;
  • For example, devjobs or NYChiring can help you reach the right candidates on Twitter;
  • You should also share content that shows your company is a great place to work so you can organically attract candidates.

See talent and passion firsthand. Many people use social media to make it known they love their career. Get resumes details without a resume. Find a great culture fit. You can find candidates who are skilled and will also be a good fit for your workplace. Filter out bad candidates. Some people behave poorly on social media. You can determine if a potential candidate has a bad attitude by seeing what they share online. Unless you promote job openings through paid campaigns, social media recruiting is completely free.

Make it an extension of your broader recruiting and social media strategies so your entire company continues to operate like a well-oiled machine.